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INSEL Holdings Private Limited
Discover the power of impactful campaigns with INSEL Holdings. As a leading campaign agency, we craft strategies that resonate, inspire, and create meaningful change.
INSEL Holdings Private Limited
Discover the power of impactful campaigns with INSEL Holdings. As a leading campaign agency, we craft strategies that resonate, inspire, and create meaningful change.
Prasad Siriwardana, a seasoned educator and political visionary, was contesting in the Gampaha district during Sri Lanka’s general elections. His campaign faced a significant hurdle: standing out in a saturated field of candidates while appealing to a diverse electorate. With a tagline “ගෞරවනීය ඇමතුමක්” (An Honorable Call), the campaign needed to resonate deeply across social, economic, and cultural lines.
Success Story: AHANNA – Amplifying Voices for Reconciliation The Challenge:In post-war Sri Lanka, reconciliation and economic empowerment were critical to fostering unity and sustainable development. However, lack of awareness, misinformation, and lingering mistrust posed significant barriers to achieving these goals. To bridge this divide, the AHANNA Campaign was launched to promote reconciliation while driving economic […]
Sri Lanka’s challenging economic climate required urgent reforms, yet public skepticism and resistance threatened their implementation. Many citizens were wary of the impact of these measures, often fueled by misinformation and political rhetoric. The ‘Goda Yamu’ campaign was launched to bridge the gap between policymakers and the public, fostering understanding and acceptance of the necessary economic reforms.
In an era where misinformation and limited access to impactful narratives dominate, the MediaCorps Watch program sought to reshape Sri Lanka’s media landscape by empowering emerging journalists to produce compelling, socially impactful stories. This initiative aimed to foster democratic values, encourage responsible journalism, and address critical societal issues during pivotal moments such as the COVID-19 pandemic. The challenge was to produce and market this program effectively while ensuring its resonance with a broad audience across digital and traditional platforms.
In a politically fragmented landscape, youth engagement in Sri Lanka often lacked a unified platform for inclusive, progressive dialogue. The challenge was to create a movement that transcended party lines, fostered collaboration, and empowered young voices to influence national policies and decisions. Forward – All Party Youth Movement was born out of this need, and the campaign sought to establish its vision as a dynamic, youth-led initiative.
Sunil T Films wanted to generate significant buzz for their film, Ho Gaana Pokuna – The Singing Pond, a heartfelt story celebrating music and community. Competing in a crowded cinema landscape, the challenge was to create a strong pre-release impact, engaging audiences on social media and ensuring a lasting theatrical run.
